Deezer Says AI-Generated Tracks Now Make Up 44% of Uploads
Deezer says the flood of AI-generated music is accelerating at a pace that’s reshaping its platform, even as listeners remain largely disengaged.
On Monday, the streaming service revealed that nearly half of all tracks uploaded each day are now created using artificial intelligence. According to the company, about 44% of daily uploads fall into that category, amounting to roughly 75,000 AI-generated songs per day, or more than 2 million per month.
Deezer described itself as “the only streaming platform in the world transparently tagging AI-generated music,” positioning its approach as a potential industry standard amid growing concerns over disclosure and authenticity.
Despite that surge in supply, demand has not kept up. Deezer said AI-generated tracks account for just 1–3% of total streams on the platform. Of those listens, the streaming platform estimates that 85% are fraudulent and subsequently demonetized, underscoring concerns that much of the activity around AI music is being driven by manipulation rather than genuine audience interest.
The announcement reflects a steady climb in AI music uploads over recent months. Deezer reported receiving approximately 60,000 AI-generated tracks per day in January, compared to 50,000 in November and 30,000 in September. The growth is even more stark when measured against early 2025, when the platform first introduced its AI-detection tool and logged about 10,000 such uploads per day.
That detection system, which Deezer says is “patent-pending,” has evolved to identify content from leading generative models such as Suno and Udio, while also expanding toward more generalized detection that does not rely on training data from specific tools.
In response, Deezer has been tightening its handling of this content across its ecosystem. Tracks identified as AI-generated are excluded from algorithmic recommendations and do not appear in editorial playlists. Deezer also said it will stop storing high-resolution versions of these files, signaling a broader effort to limit their prominence and potential value within the platform.
Deezer framed these measures as an effort to prevent AI tracks from “diluting the royalty pool in any significant way,” suggesting that unchecked uploads could undermine how artists are paid across streaming platforms.
“AI-generated music is now far from a marginal phenomenon, and as daily deliveries keep increasing, we hope the whole music ecosystem will join us in taking action to help safeguard artists’ rights and promote transparency for fans,” said Deezer CEO Alexis Lanternier in a press release.
“Thanks to our technology and the proactive measures we put in place more than a year ago, we have shown that it’s possible to reduce AI-related fraud and payment dilution in streaming to a minimum. Since January, we have made our detection technology available for licensing, and we’re looking forward to seeing industry peers of all kinds join us in the fight for fairness in the age of AI.”
The company’s latest data arrives at a moment when AI music is beginning to break through in more visible ways. Last week, an AI-generated track reached the top of the iTunes charts across multiple countries, including the United States, the United Kingdom, France, Canada, and New Zealand. This milestone highlights both the technology’s reach and the difficulty listeners may have in distinguishing it from human-made work.
That confusion is showcased in Deezer’s own research. In a November survey, 97% of participants were unable to reliably distinguish between fully AI-generated songs and those created by human artists. At the same time, listeners expressed clear preferences around how such music should be handled; 52% said entirely AI-generated tracks should not be included alongside human-made songs in main music charts, while 80% said AI content should be clearly labeled.
The survey, conducted with Ipsos across 9,000 participants in eight countries, also found that 73% of users want to know when a streaming service recommends fully AI-generated music, pointing to broader demand for transparency beyond simple labeling.
Deezer has positioned itself as one of the more proactive players in the streaming industry when it comes to transparency. It began tagging AI-generated tracks at the platform level in June 2025, becoming the first major service to do so. Over the course of that year, Deezer said it labeled more than 13.4 million AI-generated songs.
In addition, Deezer said it has applied for two patents related to its detection technology, focused on identifying “unique signatures” that distinguish synthetic audio from human-created recordings.
Other platforms are moving more cautiously. In February, French streaming service Qobuz announced plans to introduce its own labeling system for AI-generated content. Meanwhile, companies like Spotify and Apple Music have taken a more fragmented approach, relying on a mix of detection tools, quality filters, and distributor-led disclosures rather than a unified, platform-wide tagging policy.
The stakes extend beyond platform governance. A recent industry study cited by Deezer estimates that nearly 25% of creators’ revenues could be at risk by 2028 due to AI, potentially amounting to as much as $4.7 billion in losses, a figure that underscores how rapidly the economics of music creation could shift.
As the volume of AI-generated music continues to climb, Deezer’s latest figures suggest the industry is entering a new phase in which the challenge is no longer identifying a niche trend but managing a rapidly expanding category that is already testing the boundaries of streaming economics, authenticity, and trust.
Moumita Basuroychowdhury is a Contributing Reporter at The National Digest. After earning an economics degree at Cornell University, she moved to NYC to pursue her MFA in creative writing. She enjoys reporting on science, business and culture news. You can reach her at moumita.b@thenationaldigest.com.
