Small Business Meeting

Council Post: The Drawbacks And Upsides Of Being A Small Business

I started my company in 2013. It was bootstrapped with risk, opportunity costs, emotional support from family and friends, and a decade’s worth of savings. In 2019, the company was ranked No. 155 on the Inc. 5000 list of fastest-growing companies in the U.S.

At this juncture in the development of my company, with six years of operating as a small business, I regularly reflect on what I see as the downsides and upsides to owning a small company. Here’s what I’ve come up with so far, along with some advice on how to deal with each. Ask me again in a couple of years.

Being the owner of my company puts the pressure on me to produce and operate at a level I don’t have precedence for. I’ve worn many hats in my career, and I could say my previous roles prepared me on one level for where I am today. However, the reality is that I am a first-time CEO, and I feel every bit of that fact daily.

Recently, I was on a call where we discussed the concept of mastery, which breaks down into three categories: technical (knowledge of a craft), business (knowledge of how to profitably build a group to do the thing you are selling) and leadership (knowledge of how to work with large groups of people to achieve a cohesive goal). Every person has some level of understanding in each of these areas, but no one is a master at everything all the time.


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