NYC Real Estate

Despite Its Cyclical Nature, ‘Highs Are Higher’ in NYC Real Estate, Says Industry Veteran

Richard Cantor, principal of Cantor Pecorella—a company that specializes in residential sales and rentals—has been in the real estate industry for more than four decades.

Currently, his company is leading leasing for The Alyn, a high-end rental on Manhattan’s Upper East Side, as well as sales for Celeste Gramercy, a high-end condo building in Manhattan’s Gramercy neighborhood.

Mr. Cantor, whose firm has worked with more than 100 buildings in New York, including the famed 443 Greenwich Street condo building—particularly popular with celebrities because of the privacy it offers—prides himself on successful sales and leasing despite market downturns. He’s advised developer clients to switch condos to rentals and vice versa depending on the state of the market. He describes himself as a “broker and doppelganger developer.”

We caught up with Mr. Cantor to discuss his renovated Brooklyn church, the changing tastes of Chinese buyers in New York, and more.

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