The 2022 Nickelodeon Kids’ Choice Awards (KCA’s) was this past Saturday evening with hosts Miranda Cosgrove and Rob Gronkowski. One of the most popular faces who normally attends/performs at the KCA’s is JoJo Siwa, who’s fans were disappointed to see she wasn’t in attendance.
Siwa took to Instagram to clear the air as to why she wasn’t there.
“A lot of you have been asking me why I’m not at the Nickelodeon Kids’ Choice Awards tonight, and the answer is very simple — I wasn’t invited. I’m not sure why, but I just didn’t get an invite.”
The 18-year-old singer and actress reiterated her video statement with a post that stated: “A lot of you have been asking why I’m not at the Nickelodeon Kids’ Choice Awards tonight, I don’t want anyone to think it was my choice not to go…. I simply didn’t get an invite :(“
Representatives for Nickelodeon have yet to respond to media requests for a comment on why Siwa wasn’t invited this year, when she’s normally one of the most popular attendees.
However, this isn’t the first time Siwa has called out Nickelodeon for seemingly trying to reduce her exposure on the network. Back in September 2021, Siwa called Nickelodeon out for preventing her from performing certain songs on her 37-city “D.R.E.A.M. Tour” which began in January this year.
“I go out on tour in January. My movie musical was just released (with 6 new original songs)… Nickelodeon told me today that I’m not allowed to perform/add any of the songs from the film into my show,” she tweeted at the time, referring to the movie The J Team.
“These are MY songs, MY voice, MY writing. Does this seem fair??? There is no reason that this music should not be included. Working for a company as a real human being treated as only a brand is fun until it’s not,” she wrote in a follow-up tweet.
Siwa’s post about not getting invited to the KCA’s this year came after she debuted her new short haircut after saying goodbye to her signature long ponytail look.
“Yesterday I went for the like down and curly moment, but today I went for a up and back moment. But let me know what y’all think, I think I might be into the up and back,” Siwa said via her Instagram Story.
Siwa acknowledged that she’s “on a path of discovery — and an exciting one! I mean, it’s gonna be different everyday as I’m still learning how to do it. It’s way different than long hair, it’s crazy, but I’m obsessed.”
Despite not being invited to the award ceremony, Siwa was still nominated for favorite social music star, which eventually went to Dixie D’Amelio, and the ceremony even featured one of Siwa’s hit songs. Social media users have called out Nickelodeon for not inviting Siwa the same year that she went public about her sexuality and became a major advocate for LGBT+ rights in general.
Eric Mastrota is a Contributing Editor at The National Digest based in New York. A graduate of SUNY New Paltz, he reports on world news, culture, and lifestyle. You can reach him at firstname.lastname@example.org.